2004 MEGA Book Marketing University

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By Mark Victor Hansen and Guests

24 Audio CDs

Everything You Absolutely, Positively Need to Know to Make Your  Book a Bestseller

Will the World's Next Best-Selling Author Be You?

Dear Author, Consultant, Entrepreneur and Friend,

Creating a best-selling book and becoming a well-publicized authority is just the beginning of what you can accomplish as an author.  In fact, creating a business well beyond your book is the most exciting - and profitable - part of your life as a published author. You see, the traditional publishing industry is changing rapidly.  Fewer and fewer books are being sold in bookstores. New technology is rendering even the most "proven" book marketing strategies useless.  And while traditional publishers are paying authors less and less for their books, self-published authors are enjoying more sales opportunities than ever. 

Just imagine turning your book into an "empire" of weekend workshops, year-long mentorship programs, or training programs you teach others to deliver for you.  Or what about a presentation or a major corporate consulting contract?  All with hundreds, even thousands of people worldwide clamoring to buy!  It's not only possible to do-it's already being done every day by authors who know this "empire" system and launch each new book with their ultimate empire in mind.

Over THREE FULL DAYS,  16 of the industry's best and brightest advisors share their specialized wisdom, insights and strategies with you.  These are experts who are working in the trenches every day...right now-creating millions of dollars in revenue for themselves and other authors just like you. 

 

Top Publishing Experts, Marketing Specialists, Publicity Professionals and Industry Insiders Were There to Help Launch the Next Generation of Best-Selling Authors

Your Future as a Publishing Entrepreneur - MARK VICTOR HANSEN

From worldwide name recognition to international speaking engagements to a life of renowned philanthropy and the accolades of celebrities and millions of fans worldwide, Mark Victor Hansen is living the life of a wildly successful best-selling author. He's sold more than 100 million books, audiobooks, derivative products and retail merchandise items in just the past 10 years alone.

He's developed one of the publishing industry's most unique business models - combining powerful book marketing strategies, lucrative licensing systems, popular seminar programs and a speaking calendar that's virtually unrivaled anywhere in the information industry.

Now, in this fascinating and powerfully inspiring opening session, Mark gives you the formula and inspiration to accomplish all he has and more - building a worldwide information empire in the process-from the products to sell, to the programs to deliver, the joint ventures to negotiate and so much more!  

It's Not Just a Book, It's a Business! - ROBERT ALLEN & MARK VICTOR HANSEN

Information entrepreneurs and New York Times #1 Best-Selling Authors Mark Victor Hansen and Robert Allen will reveal how you, too, can live a publishing lifestyle as a successful infopreneur - selling information products and services to millions of eager buyers and fans worldwide.  If you've ever wanted to follow Mark and Robert's footsteps and create a lifetime business of best-selling books, nationwide one-day seminars, live training weekends and other mega profit centers, you won't want to miss one word from the authors of The One Minute Millionaire, Multiple Streams of Income, Creating Wealth and Chicken Soup for the Soul.

How To Be Invited Back -  

Superstar author and nationally syndicated radio personality Glenn Beck gives you the keys to making a big impact when you're on a national scale. Glenn's radio audience is among the largest in the country, numbering in the millions of listeners. Over his broadcast career, he's utilized three key principles that, when applied, will help you to connect with your audience in ways you've never imagined possible. After all, anyone can get booked on a radio show, it's what you do with your national exposure that determines if you'll be invited back. Listen as Glenn gives you the system - and shows you how to replicate it with your own book or publishing project.

Guerilla Publicity Secrets of the World's Richest Authors - RICK FRISHMAN

When it comes to book publicity, the most respected expert in America is Rick Frishman of Planned Television Arts in New York.  He'll help you understand the exciting world of PR and media - and show you how to get booked on top shows faster and easier than you ever thought possible.  He'll walk you through creating the ideal press kit, teach you how to work with a "pay-for-placement" PR firm, explain how to work best with your publisher's publicity department and so much more. 

How to Earn $50,000 a Month on the Internet - TOM ANTION

Tom Antion is the Internet's top expert for selling published works online.  In fact, each and every day, money pours into Tom's bank account while he sits with his feet up in his highly disorganized home office.  If you've ever wanted to write a book in five days, spend $100 launching it online, earn  $30,000, $50,000 or sometimes even $100,000 in a month and have your work distributed in 40 different countries - as Tom does each and every day - you must listen to this MEGA series to hear this extraordinary presentation.  Tom will also reveal how your online presence can launch you as an international platform star doing hundreds of paid speaking gigs without any pro-active marketing. 

Using Press Releases to Get FREE Worldwide Publicity - PAUL HARTUNIAN

Want millions of dollars worth of free advertising?  Paul Hartunian can show you how to get it.  He's the absolute master at writing and using press releases to garner publicity - from small-town papers, major business magazines, prime-time television shows, cable networks and other important media outlets.  He's appeared on the Johnny Carson Show, CNN, in Forbes Magazine and on more than 1,000 radio and TV shows worldwide.  He's attracted countless new customers, earned loads of cash from product sales, and become a well-respected business expert strictly through his low-cost, proven press release strategies.

The World's Highest Paid Profession - JOHN CHILDERS

When it comes to delivering your expertise from the platform and selling your books, tapes and other products at the back of the room, no speaking coach is more respected than John Childers.  From the "chunks" you must know to the equipment you'll need to the embedded sales commands your audiences will respond to, John knows how to help authors sell millions of dollars worth of product at speaking engagements.  As advisor to some of the world's top platform stars, John will reveal the secrets you must know - and he'll teach you how you, too, can live the life of a well-paid "author who speaks."

Turning Your Book Into High-Priced Products and Profit Centers - JANET SWITZER

If you've ever wanted to transform your book into millions of dollars in revenue from certification programs, home-study courses, teleseminars, boot camps, subscription consulting, corporate training contracts and 52 other super-lucrative profit centers, you must listen to this MEGA series to hear information marketing genius, Janet Switzer.  She's the secret weapon behind many of the world's best-selling authors - Mark Victor Hansen, Jack Canfield, Jay Abraham, Laurie Beth Jones and others. She'll give you the complete action plan for turning your book into a robust and lucrative business.

How First-Time Authors Get Six-Figure Advances - VICKI SULLIVAN

In this extraordinary "how-to" session, Vicki Sullivan shares the strategies she has used to get her clients six-figure advances for their very first book.  From the three things you must have to be considered for an advance-to strategies that make your book advance-worthy-to why some authors get big advances and others don't - Vicki reveals all the ingredients you must have in place to get paid big bucks for writing your very first book.  For 17 years, Vicki has generated millions of dollars for her clients through speaking fees, book advances and other ancillary income.

Is Self-Publishing Right for You? - DAN POYNTER

Every author dreams of landing a big New York publishing deal, but did you know that millions more are made by self-published authors who decide to "go it alone" - maintaining control over their content, distribution and marketing?  In this nuts-and-bolts presentation of traditional vs. self-publishing, leading authority Dan Poynter will guide you through the challenges and benefits of both business models, and help you decide which is right for you.

How to Write a Million-Dollar Book Proposal - JILLIAN MANUS

Mark's mega-literary agent will reveal the strategies, techniques and book proposal content she routinely uses to secure huge advances for authors like you.  She made history when she garnered a million-dollar advance for an unpublished author -- and she landed a million dollar advance for The One Minute Millionaire, too.  Jillian discusses her proven techniques and scouting for her next mega-deal. She knows what it takes to make New York publishers pay big money for your book, and she'll reveal her formula for writing a book proposal that delivers the deal and advance you're looking for. 

17 Secrets for Getting Millions of Dollars Worth of Publicity and Sell TONS of Books in the Process - STEVE HARRISON

Do you know what it really takes to get booked on major national television talk shows like Oprah, Good Morning America and Today?  Are you using the three biggest keys to persuading a journalist at a major magazine or newspaper to write about you?  These are just a few of the things you'll learn in this fast-paced session with Steve Harrison, of  Freepublicity.com, publisher of RADIO-TV INTERVIEW REPORT, the magazine producers read to find guests. Learn the biggest secret to turning interviews into sales, how to get your own talk show, and specific things you can do to get a steady stream of publicity month after month!

Public Domain Riches - YANIK SILVER

Millions of pages of quality material exist in the "public domain" - with lapsed copyrights from expert sources - ready for use in compiling your own top-selling publications and multi-media products. Yanik Silver has made a small fortune taking public domain material, freely available to anyone, and selling them as e-books online (where he keeps 97% of the money) for different niche markets. Amazing but true-and the best part is virtually nobody knows about this. He'll tell you exactly how to find, re-package and sell public-domain material as your own lucrative income stream quickly, easily and at virtually no cost to you.

How to Sell a Million Books Through Special Sales - CINDY CASHMAN

In this lively discussion of how to sell books in huge quantities through non-traditional channels, Cindy Cashman, of Everything Men Know About Women, will reveal the strategies she's used to sell over 1 million copies of her own self-published books - before selling the rights to a major publisher!  You'll learn how to get your books into all the right places, how to call on people who can say "yes" to you, the exact questions to ask and the responses you should have ready - plus so much more!  With Cindy's imaginative marketing techniques and creative selling skills, you'll finally "crack the code" of what it takes to sell millions of books via special sales and non-traditional channels. 

MEGA Distribution Made Easy With the Amazon Advantage Program - JEFF PETERSON, Amazon.com

For years, the country's smartest authors and experts have been using Amazon.com's six-channel online distribution model to facilitate powerful publicity campaigns that sell books fast.  If you've ever wondered how to do the same, Jeff Peterson will tell you how.  He'll detail how to best use all the distribution channels Amazon offers, how to get into Amazon's catalog, how to achieve highly sought after 24-hour availability, how to increase margins by selling direct to customers, and how to make Amazon.com an important "partner" in the success of your book.

How to Sell One Book a Year for the Rest of Your Career - Jennifer Basye Sander

What Does it Take to Stay on Top? As a top publishing executive and best-selling author, Jennifer Basye Sander knows! Throughout her career as an acquisitions editor and best-selling author, Jennifer has discovered seven common traits that successful authors consistently use to their advantage to stay on top.  Formerly a top editor with a division of Random House, Jennifer owns Big City Books Group, a book development and television production firm. The author of twenty books herself, including the best-selling Christmas Miracles gift book series, Jennifer is also the co-author of The Complete Idiot's Guide to Getting Published, written with literary agent Sheree Bykofsky.

 

If you've ever wanted to write a book... have a great idea for a book... or are already published and simply want to sell more books, I urge you order the 2004 MEGA Book Marketing University to learn from the publishing industry's most renowned experts -- and learn from the world's top publishing deal-makers.



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